Week 8: Propagana in Advertising/PR

According to Mrs. Deck’s link to look up Propaganda techniques are to get the audience to have an emotional appeal not a responsive appeal. Two examples from some of the propaganda techniques are the bandwagon effect and the use of slogans.

The Bandwagon effect is when people do things because many other people do and believe the same things.  A perfect example of that would be when the Giants were doing really well this past year and won World Series. I knew people that had not been to one giants game and they were buying giants gear. The reason for this was because a lot of people were talking about it and this technique made people who didn’t watch baseball or cared for it now want to watch it.  This technique definitely influenced others, and as you will see filled the streets of San Francisco like never before.

Slogans are easy to remember phrases or mottos that business use to catch people’s attention. This is a very good technique to use because it works for a lot of people. When people hear or see a slogan they automatically remember the company that used it. For example McDonalds has a slogan when they say “I am Loving it” and it’s used all around the world. In the McDonalds commercial no matter what language or country you're in they use that slogan.  

Week 7: Internet

The internet it is something that I use everyday. I usually use it to go on Facebook, email, looking up my college accounts, shopping, and to go on Skype. I go on Facebook to catch up with friends and family members that live far away from here. I check my email constantly to be in contact with my teachers and members from a project in a class. I also check my yahoo email for jobs or internship opportunities that I have applied for. I go to news channels a lot to keep applying to their internships like NBC  and Ktvu. As for college accounts I am constantly checking them so that I don’t miss any deadlines. Especially  TritonLink, this is where I go to at least three times a day to check my account. I also Skype a lot with my family from Nicaragua, Miami, and friends from Hawaii and Oregon. I love going shopping online, looking at the fashion that’s in, and getting great deals!!! My favorite shopping website to go on is called Shopbop. 
Here is an example of some of their fashion:

My mom is always on Skype everyday keeping in contact with my family, and my sister is on her Facebook trying to find the latest gossip within her friends. They still haven't put a stop to what they are doing, but if they did try, both of wouldn't be as entertained as they are now.

Week 6: Television

In Chapter 9 it talks about stereotypes on television. Here is an example of an Indian stereotype; people assume that all Indians have a thick accent.
-The length of this video is 32 seconds.
-This video is targeting Indians as people that are easy to push around because of their accents.
-In our Mass comm. workbook it had us list a few stereotypes that we usually see on TV.
-We just took the quiz on Thursday, therefore I am not able to select a question from the quiz.

 

Another stereotype that I saw on TV is this one below. It is targeting that Mexicans are not smart; they can only come up with making a different taco shell.
-This also shows that Mexicans party a lot.
-Once again in Chapter 9 mentions a section about stereotypes.
-The length of this video is 15 seconds long.
-We just took the quiz on Thursday, therefore I am not able to select a question from the quiz.

Week 5: Movies

Lights, Camera, Action!! Movies have always been a great interest of mine. There are several movies I can pick out that I’ve considered my favorite. A recent movie that I would highly recommend to my fellow peers is Shutter Island, which came out in 2010. This movie took place in 1954, it was about a U.S. Marshal named Teddy Daniels who had an assignment on doing an investigation. This investigation consisted of a disappearance of a patient at Boston’s Shutter Island Hospital. His trip there becomes extremely complicated and confusing because things aren’t the way they seem. He becomes crazy and realizes that nothing is real; he also comes to realization about what he did with his wife and children. Which turns into a big twist at the end of the movie.

The reason why I liked this movie so much is because it kept me on the tip of my toes. I wanted to know if there were connections to the people living there, why he kept having images of his wife and children, was there a connection towards the island, was he really crazy? Was it all a set up or was U.S. Marshal Teddy Daniel really a patient there? It wasn’t until the second time I saw it that I finally got everything.

I first saw this movie when it came out in February of 2010 at the AMC Mercado Movie Theater or as other may call it the “silver screen”.  It made the movie a lot better with the surround sounds, dark room, and yummy popcorn.  If you are interested come take a look at the movie trailer below.